Protect your brand with compliant destruction and California-ready packaging records.
SB 54 applies to all plastic packaging sold into California. SB 343 restricts recyclability claims after October 2026. And packaging EPR obligations now exist in Colorado, Oregon, Minnesota, and Maine. Brand owners need documented proof — not just a recycling program.
What waste looks like without the right partner.
SB 54 and SB 343 apply to your packaging right now
SB 54 requires plastic packaging sold in California to be recyclable or compostable. SB 343 restricts recyclability claims after October 4, 2026. Brand owners need documented end-market proof — not a chasing arrow on the package.
Packaging EPR obligations across multiple states
Packaging producer responsibility programs now exist in California, Colorado, Oregon, Minnesota, and Maine. Each state has different compliance timelines, documentation standards, and reporting requirements.
Recalled or obsolete branded product with nowhere to go
Product recalls, rebranding, and obsolete inventory create large volumes of branded goods that can't be resold or donated. ICTV handles secure destruction with Certificate of Destruction and full chain-of-custody documentation.
No verified proof that packaging is actually being recycled
Claims that packaging is 'recyclable' require documented end-market placement — not just access to a recycling bin. ICTV provides downstream diversion records and end-market documentation for packaging compliance.
The gap between standard service and what consumer brands & importers operations actually need.
Recyclability claims have no downstream proof.
SB 343 restricts recyclability labeling unless packaging is actually recovered in practice. Most brands put the chasing-arrow label on packaging without any documented end-market placement to support it.
Recalled product sits in third-party warehouses with no controlled destruction path.
When recalls happen at scale, brands often lack a pre-approved destruction vendor with chain-of-custody controls. ICTV handles recalls of any volume with Certificate of Destruction in 48 hours.
Multi-state EPR obligations are tracked separately from destruction and recycling programs.
Compliance teams manage SB 54, Colorado, Oregon, Minnesota, and Maine packaging requirements in separate spreadsheets with no integrated documentation flow. ICTV provides downstream records usable across all state programs.
What ICTV handles for consumer brands & importers.
Chain-of-custody maintained for all branded goods. End-market documentation for packaging compliance. Multi-state coverage.
The compliance picture.
What these laws mean for consumer brands & importers — in plain English.
Plastic packaging and single-use plastic food service ware sold in California must be recyclable, compostable, or reusable by 2032 — with a phase-in starting now.
Non-compliance risk
Non-compliant packaging cannot be sold in California after January 2027. Brand owners need documented end-market proof for recyclability claims.
Restricts recyclability claims on products and packaging manufactured after October 4, 2026 unless the packaging meets legal recyclability criteria and is actually recycled.
Non-compliance risk
Brands making non-compliant recyclability claims face enforcement. Documentation of actual end-market placement required to support claims.
Four states have active packaging producer responsibility programs requiring brand owners to join approved PROs, pay fees, and provide downstream recovery data.
Non-compliance risk
Non-participating brands face compliance penalties and potential enforcement. Documentation of packaging recovery programs is increasingly required.
Services that apply to your operation.
Secure Product Destruction
Documented destruction for recalled, obsolete, and off-spec branded product. NAID AAA certified. Certificate of Destruction in 48 hours with photographic documentation.
Recyclable Material Purchasing
Packaging material purchasing — plastic film, rigid plastics, and fiber — placed into documented domestic and export end markets.
Compliance Reporting
End-market documentation and compliance records for SB 54, SB 343, and multi-state packaging EPR programs.
Audit-ready records. Every program.
Every ICTV program produces documentation that holds up under regulatory review, internal audit, and ESG reporting.
Certificate of Destruction
Full chain-of-custody documentation for recalled or obsolete branded product. Issued within 48 hours. Photographic documentation available.
End-Market Documentation
Records of downstream placement for packaging waste — domestic mills, export markets, or approved recycling pathways.
SB 54 Compliance Records
Documentation showing plastic packaging waste was placed into compliant end markets, formatted for California regulatory compliance.
Multi-State EPR Records
Downstream recovery documentation formatted for CO, OR, MN, and ME packaging producer responsibility programs.
Common questions from consumer brands & importers.
Still have questions? Call us directly at (951) 387-4836 or send us a message.
ICTV provides end-market documentation showing packaging material was placed into a documented domestic or export recycling program — the exact proof SB 54 and SB 343 require.
Review your packaging compliance exposure.
ICTV will assess your packaging streams, identify compliance gaps under SB 54, SB 343, and multi-state EPR programs, and show you exactly what documentation your compliance program is missing.
No obligation. Free facility assessment included.